In all the things we do, we strive to fulfill the following Corporate Values:

Quality, Innovation, Empowerment, Diversity, and Social Responsibility

Quality

• Use of professionally trained, National Certified Counselors with Career and Educational Counseling Experience
• Grounded in Career Development and Telecounseling Literature
• Use of Leading Edge Technology
• Counselors and cases are professionally supervised
• Use of Well-Validated Assessments
• Theoretical Approach Integrates Best Practices from around the World
• Systematic Counselor Training Procedures
• Designed on the Principles of the Ethical Codes of Leading Counselor Associations
• Continuous Evaluation of Data to Maintain High Standards

Innovation

• Use of telecounseling and online counseling
• Structured organization and delivery system
• Synthesis and feedback on the results of counseling provided through Summary Reports, and Insight Into U^TM
• Integration of distance counseling and distance learning
• Links counselor assisted career assessment to effective exploration via real world resources

Empowerment

• Stresses exploratory strategies to increase self-knowledge
• Teaches career self-management skills
• Encourages shared ownership of the counseling process
• Fosters ability to make independent career decisions
• Focuses on a written action plan as a counseling outcome

Diversity

• Committed to treating clients with courteous respect and guarding against any offense towards the personal respect and dignity of the individual
• Non-discrimination in hiring practices
• Seek to understand and appreciate the different cultural backgrounds and values of our clients
• Encourage clients not to be limited by stereotypical thinking in their exploration and choice of career fields

Social Responsibility

• Help clients to develop their full potential.
• Encourage clients to consider how they can "make a difference" through their work.
• ReadyMinds and its counselors donate a portion of their time to pro-bono counseling throughout the world.